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Introduction to Insurance Rule Simplification: What Is The FCA Changing?
Insurance rule simplification is becoming a significant issue for insurers, brokers and other firms operating across the UK insurance market. The Financial Conduct Authority (FCA) wants to remove requirements that create unnecessary cost or duplication without weakening the protections customers genuinely need.
That sounds straightforward. In practice, firms need to separate rules that have already changed from proposals that could change next. The FCA has already introduced one package of reforms and has now completed consultation on another round of changes covering disclosures, international business and advised insurance sales.
For insurance businesses, the opportunity is not simply to do less. It is to remove unnecessary process while keeping customer outcomes, compliance and commercial conversations clear. Insurance rule simplification could therefore affect everything from product governance and staff development to the information customers receive during a sale.
What Is Insurance Rule Simplification?
Insurance rule simplification is the FCA’s programme of reviewing insurance requirements and removing rules that are duplicated, outdated or unnecessarily prescriptive. The direction is towards more proportionate regulation while retaining appropriate protection for customers.
The first major changes were confirmed in December 2025. They gave firms more flexibility in areas including product reviews and continuing professional development. Further insurance changes took effect during June and July 2026 following separate work to remove or amend requirements that the FCA considered unnecessary.
This does not mean regulation is disappearing. Firms still need to understand the outcomes the FCA expects and demonstrate that customers are treated appropriately. In some areas, having fewer prescriptive rules may place more responsibility on firms to decide what a proportionate approach looks like.
That matters commercially too. Brokers cannot assume that a simpler rulebook automatically makes customer conversations easier. Teams still need the skills to explain risk, cover, exclusions and value clearly, which is one reason effective Sales Training for Insurance Brokers remains relevant as regulatory requirements evolve.
Regulatory simplification also sits alongside wider questions about whether customers have enough financial protection in place. Pure Protection Insurance: Why Is The UK Gap So Big? explores why significant protection gaps remain across the UK and what that can mean for consumers and insurers.

Why Is The FCA Simplifying Insurance Rules?
The central problem is complexity. Insurance firms can face overlapping requirements created at different times and for different purposes. When several rules address similar risks, compliance activity can grow without necessarily producing a better customer outcome.
The Financial Conduct Authority says its latest proposals are intended to streamline requirements and reduce complexity while maintaining appropriate consumer protection.
Insurance rule simplification is therefore about proportionality rather than deregulation. The FCA wants firms to spend less time complying with low-value or duplicative requirements and more time concentrating resources on areas that materially affect customers and market integrity.
There is also an international competitiveness issue. London and the wider UK market handle complex commercial and specialty risks from around the world. Applying detailed UK conduct requirements where another jurisdiction already provides the relevant regulatory framework can create duplication and potential conflict.
The challenge for firms is to respond carefully. Removing a specific rule does not automatically remove broader obligations arising from the FCA Principles, Consumer Duty where applicable, systems and controls requirements or other relevant parts of the Handbook.

What Insurance Rules Have Already Changed?
Some important changes are already in force. In December 2025, the FCA finalised reforms designed to give insurers and intermediaries greater flexibility. These included changes affecting commercial insurance, product governance, product reviews and staff development.
One important shift concerns product reviews. Rather than relying on a fixed minimum review frequency in every relevant situation, firms have greater scope to determine an appropriate review cycle. That can reduce unnecessary work where the product, market and customer risks do not justify the same frequency of review.
The approach to continuing professional development also became more flexible in relevant areas. Firms have greater responsibility for determining what training their staff require instead of relying solely on a prescriptive regulatory minimum.
That flexibility should not be interpreted as a reason to reduce development automatically. A broker may need less compliance-led training in one area while needing more practical development in another. Good Insurance Broker Sales Training Courses can help staff turn technical insurance knowledge into clearer customer conversations without relying on pressure or jargon.
Further rule changes were implemented in June and July 2026. These included removing certain specific requirements relating to payment protection insurance and packaged bank accounts, changes to product governance requirements and amendments affecting insurance reporting.
The regulatory changes are happening while the structure of insurance distribution is changing too. Insurance Broker Consolidation: Is M&A Changing The Market? examines how mergers and acquisitions are reshaping broker businesses and the wider insurance market.

What Further Insurance Rule Simplification Is The FCA Proposing?
The next stage comes through FCA consultation CP26/22. The consultation opened in June 2026 and closed on 19 September 2026. As a result, these measures should still be treated as proposals until the FCA publishes its final position.
The proposals concentrate on five main areas: the territorial reach of insurance rules, disclosure requirements, methods of providing disclosures, rules around advised sales and the currency used for minimum professional indemnity insurance requirements.
This distinction matters. Firms should not change processes simply because a consultation proposes removing a requirement. Insurance rule simplification needs to be implemented according to the rules actually in force, with planned changes monitored separately until they are finalised.
For brokers, this is also a communication issue. Regulatory processes may become shorter, but customers can still hesitate when they do not understand what they are buying. An experienced Insurance Sales Trainer can help teams simplify commercial conversations without oversimplifying the cover itself.

How Could The Rules For Non-UK Insurance Business Change?
One of the most significant proposals concerns the territorial scope of the Insurance Conduct of Business Sourcebook, known as ICOBS, and PROD 4 product governance requirements.
The FCA proposes that detailed insurance conduct requirements should apply where there is a clear UK connection. Relevant factors would include the customer’s habitual residence and, where appropriate, the location of the insured risk.
The objective is to reduce situations where UK requirements overlap with overseas regulation. This could be particularly relevant to firms operating in the London Market or arranging multinational and specialty insurance.
However, insurance rule simplification would not mean that every FCA requirement disappears whenever a customer is overseas. High-level requirements can continue to apply, including relevant Principles and systems and controls rules. Firms would therefore need a reliable method for establishing which regulatory requirements apply to each transaction.
This makes customer classification and fact-finding important. A simpler regulatory perimeter only works if staff correctly identify the customer, the location of the risk and the nature of the transaction before deciding which requirements apply.
Changes to the regulatory environment also come as the UK considers different approaches to risk financing. Captive Insurance UK: Why Is The Market Set To Grow? looks at why captive insurance is attracting greater attention and how the market could develop.

Which Insurance Disclosure Requirements Could Be Removed?
The FCA is proposing to remove certain disclosure requirements that it considers duplicative or of limited value to customers. This is an important part of insurance rule simplification because disclosure has become a substantial component of the insurance sales process.
More information does not always create greater understanding. Customers can receive numerous documents, notices and statements while still being uncertain about the cover they are buying. Removing duplication could make important information easier to identify.
But firms should distinguish between removing a prescribed disclosure and removing the need for clear communication. Customers still need sufficient information to make informed decisions. Material exclusions, limitations, costs and relevant product features cannot simply disappear from the conversation because one specific regulatory requirement is removed.
This creates an opportunity for brokers to improve how they explain insurance. B2B Insurance Sales Training can help commercial teams communicate technical information in language a business customer can understand while retaining the detail needed for an informed decision.

Could Insurance Disclosures Become More Digital?
Yes. The FCA has proposed greater flexibility over how required information is provided. This could allow firms to make more effective use of digital channels rather than relying on rigid methods of disclosure.
There are limits. Required information would still need to be provided in a durable medium that is appropriate to the customer’s needs and the way the insurance product is distributed. Customers would also retain the ability to request information on paper.
Insurance rule simplification could therefore support more efficient digital journeys, but firms should avoid assuming that digital automatically means better. A disclosure that is technically available but difficult to find, read or understand may still create poor outcomes.
Insurers and brokers should review the complete customer journey. That includes websites, portals, emails, telephone conversations and adviser interactions. The objective should be to make important information visible at the point when it can genuinely help the customer make a decision.
Fairness in insurance decisions remains important regardless of how information is delivered. Travel Insurance Underwriting: Are Decisions Fair Enough? explores how underwriting decisions affect customers and the questions insurers face when assessing individual risks.

What Could Change For Advised Insurance Sales?
The FCA also wants to simplify the terminology surrounding advised insurance sales. Its proposal would remove references to “advice” in circumstances that do not actually involve a personal recommendation.
The intention is to create a clearer distinction between sales involving a personal recommendation and those that do not. That could help firms design processes around the actual service being delivered rather than terminology that can create uncertainty.
For brokers, the practical issue is consistency. Staff need to understand what they are doing, what the customer expects and where the regulatory boundary sits. Insurance rule simplification may make that boundary clearer, but firms will still need suitable controls, training and records.
Sales skills matter here because good questioning should not be confused with pressure. Insurance Broker Sales Coaching can help brokers ask better questions, identify genuine risks and explain suitable options while keeping the customer in control of the decision.

What Is Changing With Professional Indemnity Insurance Requirements?
The FCA has proposed changing the denomination used for minimum professional indemnity insurance levels for insurance intermediaries from euros to pounds sterling.
This is largely a practical change. The proposal is not intended to reconsider or reduce the underlying minimum levels. Instead, the FCA would apply an appropriate conversion rate and express the requirement in sterling.
For UK intermediaries, that could remove an unnecessary administrative complication. Firms would no longer need to interpret a UK regulatory requirement expressed in euros when checking the minimum level of professional indemnity cover required.
It is a useful example of what insurance rule simplification is intended to achieve. Not every regulatory reform needs to alter customer protection or reshape the market. Some changes simply remove friction that no longer serves a useful purpose.

Does Insurance Rule Simplification Reduce Consumer Protection?
The FCA’s stated aim is to simplify regulation while maintaining appropriate protection. That is an important distinction because reducing the number of detailed rules does not necessarily mean reducing the standard expected of firms.
The Consumer Duty has also changed the regulatory landscape. Rather than relying entirely on detailed instructions for every part of the customer journey, firms increasingly need to consider the outcomes their products, services and communications produce.
This can give firms greater flexibility, but it also requires judgement. A process cannot be defended simply because an old prescriptive requirement has disappeared. Firms still need to consider whether customers understand the product, receive fair value and are supported appropriately.
Insurance rule simplification may therefore reward firms with strong internal standards. Businesses that understand their customers, maintain effective controls and train people properly should be better placed to use regulatory flexibility without allowing standards to slip.
Consumer protection also depends on whether people have suitable insurance in the first place. Contents Insurance UK: Why Are Millions Still Uncovered? examines why many households remain without contents cover and the financial consequences that can follow an uninsured loss.

What Should Insurance Brokers Do Now?
The first step is to separate confirmed changes from proposals. Rules already in force should be reflected in policies, procedures and training where relevant. Consultation proposals should be monitored rather than treated as final requirements.
Firms should also identify processes created solely to satisfy requirements that have now been removed or made more flexible. Keeping redundant processes can defeat the purpose of insurance rule simplification and leave teams carrying unnecessary administrative work.
However, cutting a process should not create a gap in customer protection. Compliance, operations and customer-facing teams should understand why a control existed before deciding whether it can safely be removed, redesigned or replaced.
Training should be reviewed at the same time. Regulatory flexibility can increase the importance of judgement, particularly when employees need to explain complex products and decide how much information a customer needs. Sales Training for Insurance Teams can support that transition by helping staff communicate value and risk clearly rather than hiding behind scripts or excessive jargon.

What Does Insurance Rule Simplification Mean For The Future?
Insurance rule simplification is part of a wider FCA move towards regulation that is more proportionate and less duplicative. The direction is clear even though individual proposals still need to complete the regulatory process.
For insurers and brokers, the potential benefit is lower complexity. Fewer overlapping rules can reduce administrative effort and give firms more freedom to design processes around their customers and business models.
But freedom brings responsibility. Firms need to know which requirements have disappeared, which remain and what outcomes the FCA still expects. Removing a checklist does not remove the need for sound judgement.
Cost and value also remain central to the way customers experience insurance. Insurance Premium Finance: Are Customers Paying Too Much? looks at the additional cost customers can face when spreading insurance premiums and why premium finance remains under scrutiny.
The strongest response is therefore not to ask, “What can we stop doing?” It is to ask, “What does the customer actually need, and what is the clearest compliant way to deliver it?” That keeps insurance rule simplification focused on useful change rather than cost cutting alone.
Insurance Rule Simplification FAQs
What is insurance rule simplification?
Insurance rule simplification is the FCA’s programme of removing, amending or streamlining insurance requirements that are outdated, duplicative or unnecessarily prescriptive. The aim of insurance rule simplification is to reduce regulatory complexity and unnecessary costs while maintaining appropriate protection for customers. Some FCA insurance rule changes are already in force, while further proposals announced during 2026 are still progressing through the regulatory process.
Has the FCA already simplified insurance rules?
Yes. The FCA finalised an initial package of insurance rule simplification changes in December 2025, including greater flexibility around areas such as product review frequency and continuing professional development. Additional insurance-related Handbook changes came into force during June and July 2026. Insurers and insurance brokers should distinguish these confirmed changes from the further insurance rule simplification proposals contained in CP26/22.
What is CP26/22?
CP26/22 is the FCA consultation covering further insurance rule simplification and funeral plan requirements. It includes proposals concerning the territorial scope of ICOBS and PROD 4, insurance disclosure requirements, methods of disclosure, advised insurance sales and professional indemnity insurance requirements. The consultation closed on 19 September 2026, so insurers and brokers should wait for the FCA’s final rules before treating the proposed insurance rule changes as confirmed requirements.
Will insurance rule simplification change ICOBS?
Potentially. The FCA has proposed narrowing the territorial application of detailed ICOBS requirements for certain non-UK insurance business. The insurance rule simplification proposal is intended to focus detailed conduct requirements where there is a clear UK connection, taking account of factors such as the customer’s habitual residence and, where relevant, the location of the insured risk. Existing ICOBS requirements should continue to be followed until any proposed changes are finalised and take effect.
Will insurance rule simplification affect PROD 4?
Yes, under the FCA’s current insurance rule simplification proposals the territorial scope of PROD 4 could be narrowed alongside ICOBS for certain non-UK insurance business. The aim is to reduce regulatory duplication where overseas business does not have a sufficient UK connection. Insurance firms should continue applying the requirements currently in force until the FCA confirms any amendments and their implementation date.
Are insurance disclosure requirements being removed?
The FCA has proposed removing certain insurance disclosure requirements it considers duplicative or of limited value to customers. Insurance rule simplification does not mean customers no longer need clear information. Insurers and brokers must still consider what customers need to understand insurance products, costs, exclusions and important limitations, alongside Consumer Duty and other applicable conduct requirements.
Can insurance brokers provide more disclosures digitally?
The FCA’s insurance rule simplification proposals include greater flexibility over how required information can be delivered, including increased use of suitable digital channels. Required insurance information would still need to be provided in an appropriate durable medium while taking account of customer needs and the distribution method. Customers would also continue to be able to request information on paper under the proposals.
How could insurance rule simplification affect advised sales?
The FCA proposes simplifying requirements for advised insurance sales by removing references to “advice” where an activity does not involve a personal recommendation. This part of insurance rule simplification is intended to create a clearer distinction between insurance sales involving a personal recommendation and those that do not. Firms would still need suitable processes, records and staff competence for the service they provide.
Is the FCA reducing professional indemnity insurance requirements?
The 2026 insurance rule simplification proposal is not intended to reduce the underlying minimum professional indemnity insurance levels for insurance intermediaries. Instead, the FCA proposes changing the denomination of those minimum levels from euros to pounds sterling using an appropriate conversion rate. This would make the professional indemnity insurance requirement more straightforward for UK insurance firms to apply.
Does simpler insurance regulation mean brokers need less training?
Not necessarily. Insurance rule simplification can remove prescriptive regulatory requirements while increasing the importance of professional judgement. Insurance brokers still need to understand products, customer needs, regulatory boundaries, exclusions, risks and how to communicate complex cover clearly. Firms should base insurance training on the competence employees need to perform their roles effectively rather than assuming fewer detailed rules automatically mean less staff development.
Does the Consumer Duty still apply after insurance rule simplification?
The Consumer Duty remains important where it is within scope. The FCA has separately consulted on its scope and proportionality, including the treatment of certain non-UK business. Insurers and brokers should therefore consider insurance rule simplification alongside the Consumer Duty and other relevant FCA requirements rather than assuming that removal or amendment of an ICOBS or PROD rule automatically removes wider regulatory obligations.
When will the latest FCA insurance simplification proposals take effect?
The latest insurance rule simplification proposals in CP26/22 had not become final rules when the consultation closed on 19 September 2026. The FCA must consider consultation responses and publish its final position before firms know precisely which proposals will proceed and when they will take effect. Insurance brokers and insurers should monitor FCA publications and avoid implementing proposed rule removals before the final requirements and effective dates are confirmed.

We deliver tailored insurance broker sales training, insurance sales workshops and sales coaching for individual brokers, teams and insurance businesses across the UK. Training is built around genuine insurance client conversations rather than generic sales theory, helping brokers improve questioning, listening, needs discovery, value communication, objection handling, quote follow-up, cross-selling and renewal conversations. Whether you want to improve quote conversion, reduce the focus on price, develop broker confidence, increase client retention or create a more consistent sales approach across your insurance team, our sales training for insurance brokers helps brokers turn more opportunities into clients while keeping conversations natural, professional and pressure-free.
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